About Us
The Mexico Tourism Board is a limited company in which the State has a majority stake. Its objective is the design and execution of domestic and international strategies for the promotion of tourism, with the participation of the various stakeholders in the industry.
The creation of a new body to design and operate domestic and international strategies for tourism promotion was an initiative of the Tourism Commission of the Lower House of the Mexican Congress, the Chamber of Deputies. The initiative, in the form of a Bill of Reforms and Additions to the Tourism Law, was unanimously approved by all parties.
The Reforms and Additions to the law establish that the Tourism Ministry should be assisted in the area of tourism promotion by a new company under majority State control, called the Mexican Council for the Promotion of Tourism (CPTM by its initials in Spanish, and generally referred to in English as the Mexico Tourism Board).
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