ABOUT US

 

The Mexico Tourism Board is a limited company in which the State has a majority stake. Its objective is the design and execution of domestic and international strategies for the promotion of tourism, with the participation of the various stakeholders in the industry.

 

The creation of a new body to design and operate domestic and international strategies for tourism promotion was an initiative of the Tourism Commission of the Lower House of the Mexican Congress, the Chamber of Deputies. The initiative, in the form of a Bill of Reforms and Additions to the Tourism Law, was unanimously approved by all parties.

 

The Reforms and Additions to the law establish that the Tourism Ministry should be assisted in the area of tourism promotion by a new company under majority State control, called the Mexican Council for the Promotion of Tourism (CPTM by its initials in Spanish, and generally referred to in English as the Mexico Tourism Board).

 

The functions assigned to the body are as follows: 

 

       Assist in designing plans, programs, strategies and priorities for the promotion of tourism;

       Provide specialized tourism information to national and foreign tourists by all possible means;

       Provide all the goods and services that are inherent to its objectives;

       Obtain additional economic, technical and material resources for the development of its objectives;

       Encourage, with participation of both public and private sectors, all manner of activities that promote the nation?s tourist attractions and services;

       Sign agreements with state and municipal governments, as well as with mixed enterprises in which state and municipal governments participate, and with the private sector, both Mexican and foreign, with the aim of conducting campaigns to promote tourism;

       Reach accords on cooperation in tourism with government bodies and international organizations, with the aim of promoting the nation?s tourism;

       Conduct market research and studies relative to the fulfillment of these objectives.

 

 

 

Last update: Wednesday, 5 December , 2008 at 20:45 Hs.By Iv Manuel Castro